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"It is impossible for ideas to
compete in the marketplace if no forum for
their presentation is provided or available."
Thomas Mann, 1896
The Business Forum
Journal
Gimme!
Gimme!
Commentary
by Stephen Heck
The point is, ladies and gentleman,
that greed, for lack of a better word, is good: Greed is right, greed
works.
Gordon Gekko, from the film Wall Street
Once again it is the
season of dark, windy nights when withered leaves scatter about our
neighborhoods. Many people around the world celebrate Halloween which
is one of the more unusual holidays in the celebration calendar.
Descended from festivities of the ancient Druids that placated the
spirits of the dead, Halloween today has become an occasion for adults
to dress up or for children to tramp from house to house ringing door
bells and demanding a quick treat. For the most part, Halloween is a
harmless activity, yet in some ways the gimme the goodies routine
represents an attitude that pervades all too many individuals and
businesses today. This attitude is the belief in quick gains with
minimal effort which easily evolves into a paradigm of greed.
Throughout history,
humankind has pursued many supposed paths to wealth. During the medieval
era in Europe, alchemists feverishly sought the Philosophers Stone
which was the medium to turn base metals, such as lead, into gold.
Although many alchemists engaged in what would now be considered bona
fide scientific research, all too many others engaged in fraud and
dubious black magic. Probably the most famous and enduring of the myths
about quick riches was the legend of the South American chief El Dorado
(in Spanish, The Gilded One) who was the prince of a fabulously rich
country filled with gold and precious gems. The 16th century
Spanish spent enormous sums in pursuit of this chimera through such
famous explorers as Francisco Coronado and Francisco Pizarro who fell
under the spell of this myth. One of the more infamous, but little
known 16th century Spanish pursuers of this dream, was Lope
de Aguirre aka El Loco who slowly went insane as he sailed down the
Amazon river. His fellow conquistadors perished through accident,
murder, and disease. Aquirre was later killed in battle by his
countrymen in Venezuela when he tried to establish a kingdom independent
of the Spanish king. Thus ended Aguirres chance at the El Dorado
Lottery.
Today these legends
seem quaint and we wonder how humans could be so gullible. But never
underestimate the attraction of greed as one of the primary human
behavioral motivators. These are difficult and frustrating times to
support yourself financially particularly if you have a family. When you
see unbridled greed in others your response may be disgust, but your
reaction could also be to figure out means that you could utilize, a la
Mr. Gecko, to get more goodies for yourself regardless of the
consequences to others.
So during this
Halloween time of year, remember that the Druids of ancient Britain and
France viewed October 31st as the last day of their year.
They saw it as a time for reflection on their past behavior as well as
an opportunity to examine the portents for the future. Perhaps they
reflected on the words of another ancient, the 6th century
BCE Chinese philosopher Laozi (Lao Tzu):
There is no calamity
greater than lavish desires.
There is no greater guilt than
discontentment and
there is no greater disaster than greed.

Stephen
J. Heck is
a Fellow of The Business Forum Institute.
Steve has extensive experience
leading complex, multi-faceted initiatives impacting growth,
operating efficiency, and overall financial performance of
businesses across diverse sectors including public, private, and
not-for-profit organizations. Career achievements include
reengineering under-performing business operations, managing
Information Technology enterprise system integration and
facilitating global business expansion and growth. He has held
senior positions with such organizations as Synergy Consulting in
Portland, Oregon;the WiMAX Forum in Beaverton, Oregon; Humboldt
State University in Arcata, California; and Metro Regional
Government in Portland, Oregon. Steve gained a B.A. and Masters of
Public Administration from Portland State University, Oregon. He
also received a Masters of Social Work from the University of
Washington in Seattle after serving as an infantryman in Vietnam. He
has been a member of the Project Management Institute and IEEE, and
served as Vice Chair of the Portland Police Bureaus Citizens
Advisory Board. Since 1996 Steve has been an evaluator with the
Prior Learning Assessment Program at Marylhurst University in
Oregon, and from 1984 to 2000 Steve was Adjunct Professor in Public
Administration at the Hatfield School of Government, Portland State
University in Oregon.
Visit the Authors Web Site
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the Author:
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